KAAL is promoted through unique marketing programs to the targeted audiences. As a sponsor, your business would benefit from that promotional activity, increasing your brand awareness with your potential business organizations. As you would expect there are different sponsorship packages to suit different budgets. However, there are some benefits that are unique to all:
An opportunity to obtain brand awareness & media exposure, improved credibility and image transfer - Build brand recognition.
- New customer acquisition and client retention – the conference present a business with the opportunity to come into direct contact with their customers
- Direct cost effective route to your target market.
- Direct contact with potential clients from conference delegates, VIP's, exhibitors and visitors
- Exhibition space at the networking area
- Brand association and exposure through the marketing campaign for the KAAL, including
advertising and PR
- Further exposure from our direct marketing campaign
- Complimentary delegate passes
- Further exposure from our direct marketing campaign e from our direct marketing campaign
- Complimentary delegate passes
How the KAAL is marketed?
We put extensive effort into marketing KAAL to ensure that the conference is a real barometer of the industry and reflect achievements across the world through the following:
Details of the KAAL are sent to those who have applied for an award in the past, have shown interest in making an application in the future or who have been recommended for consideration through appropriate products or services noted during research throughout the year.
In addition information and application details for KAAL are sent to our database who are contacted with details of KAAL - in Middle East, Europe, America and Asia Pacific. This consists of a highly targeted and researched mailing list of over a 17,000 senior industry figures, associations.
KAAL is also promoted on a regular basis by e-newsletters sent out to our regular database of over 22,000 senior industry professional and to the influential decision makers. This ongoing campaign promotes KAAL & delivers awareness about our sponsors.
The KAAL 2013 is promoted through various industry related events in Saudi Arabia, GCC states, Middle East, Indian Sub-continent, Asia-pacific and Western Europe to ensure the maximum attendance of trade visitors and exhibitors to the event.
The KAAL 2013 will be promoted through the print and visual medium. Using our global publications network, over US$ 460,000 promotion campaign, the event advertisement, PR and editorials will be published which includes regional Arabic and English news papers, business / trade magazines and regional TV channels.
Tailor made sponsorship packages
As a B2B professional, you recognize how challenging it is to navigate through to the actual decision-makers. Our thoroughly researched events attract attendance from top level professionals across industries across functions.
Sponsorship provides a great means of broadening your competitive edge by improving your company's image, prestige and credibility by supporting events that your target market finds attractive. In recent years, corporate sponsorship has become the fastest growing type of marketing globally. Broad spectrum of benefits can be gained by sponsorship aside from enhancing visibility and image, such as differentiating the company from competitors, helping to develop closer and better relationships with customers, both existing and potential ones, showcasing services and products. When sponsorships are custom-tailored, strategic and well-conceived, they can boost both short-term and long-term sales. Sponsorship of events in particular is especially effective as a marketing tool because it influence decision makers in business, government entities, and of course customers. It is particularly beneficial for companies that take part in international trade, because sponsorship transcends cultural and language barriers. Sponsorship generates media coverage which may not have been otherwise available.
From event sponsorship to custom packages, you can be assured that our expertise can help you find the right solution to meet your needs and your budget, including: Platinum, Gold, Silver sponsorship packages. Special feature sponsorship such as VIP lounges and registration counter. Host a welcome reception, coffee break, and luncheon. From event sponsorship to custom packages, you can be assured that our expertise can help you find the right solution to meet your needs and your budget, including: Platinum, Gold, Silver sponsorship packages. Special feature sponsorship such as VIP lounges and registration counter. Host a welcome reception, coffee break, and luncheon.
There's a huge shift toward targeted, segmented marketing and THAT is exactly what Arabian Reach event provides? If you want access to the top professionals in Airports, Aviation and Logistics sectors, the KAAL 2013 provides you a unique platform to reach your segmented audience.
KAAL will guarantee
Custom designed packages to match your budget and marketing objectives
Face-to-face interaction and networking with top decision makers in a low pressure environment
Extensive brand exposure through promotion of your company within an integrated marketing
Positioning above your competitors
Strategically designed exhibit areas for optimum traffic Return on Investment:
Opportunity for face to face contact with key buyers at a competitive cost per contact and timely
Access to numerous contacts in an environment conducive to conduct business
Access to post-conference feedback